Where to start
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What We Call It: Doomscrolling, Zombie Scrolling, Brainrot
The vocabulary of compulsive scrolling and why the words matter. Sorting doomscrolling from zombie scrolling from bedrotting from brainrot from plain aimless scrolling — because naming the behaviour accurately is the first step to changing it.
Take me to the The Words hub -
How TikTok Keeps You Scrolling
The specific mechanics inside TikTok's For You feed — the recommendation model, autoplay, and watch-time signals — and what each one is doing to your attention, plus the settings that slow it down.
Take me to the TikTok hub -
How Instagram Reels Keeps You Scrolling
Reels, Explore, Stories, and notifications — the four hooks Instagram uses to turn a quick check into a long session, and how to disarm each one.
Take me to the Instagram hub -
How YouTube Shorts Keeps You Scrolling
Shorts, autoplay, and the recommendation rail that turns one video into an evening. How YouTube's watch-next machinery works and where the off switches are.
Take me to the YouTube hub -
How X, Reddit and Feed Apps Keep You Scrolling
The mechanics shared by text-and-image feeds — infinite scroll, pull-to-refresh, the For You timeline, and outrage-weighted ranking — across X/Twitter, Reddit, and Facebook.
Take me to the Feeds hub -
The Psychology of Why You Keep Scrolling
The behavioural mechanics underneath every feed — variable rewards, the dopamine loop, habit triggers, and why "just one more" is built into the design rather than a personal failing.
Take me to the Psychology hub -
What Endless Scrolling Does to Your Brain and Body
The measurable effects — on attention, sleep, mood, and anxiety — separating what the research actually shows from the scare headlines and the comforting myths.
Take me to the Effects hub -
Practical Ways to Scroll Less
Tactics that actually work, ranked by effort and evidence — from friction and swaps to schedules and accountability — so you can cut the habit down without quitting cold turkey.
Take me to the Scroll Less hub -
Phone Settings and Tools That Help
The concrete switches and apps — grayscale, Screen Time, Focus modes, app timers, and blockers — with honest notes on which ones make a real difference and which only feel productive.
Take me to the Tools hub -
Rebuilding Your Attention
The longer game — restoring deep focus, learning to tolerate boredom, and choosing better input so the time you reclaim makes you sharper and more interesting, not just less online.
Take me to the Rebuild hub