Doomscrolling, zombie scrolling, and how to stop

Why you can't stop scrolling — and how to take your attention back

Understand the feed. Take back your attention.

Plain, sourced explanations of how TikTok, Reels, Shorts and the rest are engineered to keep you scrolling, what endless scrolling really does to your brain, and practical, evidence-based ways to do it less. No panic, no shame — just how the feed works and what actually helps.

Where to start

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